PROFILE
Vasu Associates is a name well recognised
today within the insurance industry not just for
its diverse experience but also for its integrity,
commitment, and professionalism.
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Mr. Soundararajan
Partner, Vasu Associates |
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Mr. L. Sriram
Partner, Vasu Associates |
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Mr. Gunasekaran
Legal Incharge
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The
firm was founded 25 years ago, initially as
a recovery agency. Sure, it ran into this profession
then by chance but not without the drive and
enthusiasm to succeed on the part of its founder,
and currently managing partner, K.S. Soundararajan.
Although the firm started with very little investment,
it soon grew from strength to strength getting
its infrastructure in place, garnering increasing
market share in the South through sheer dedication
and creating in the process a solid name for
itself in a short span of time. Since then,
the firm has never looked back. K.S. Soundararajan
has since been joined by another industry veteran,
Sriram, who is now a partner in the firm.
The
firm may have started as a recovery agency but
soon it branched out into other fields of insurance,
to gain a wealth of experience in virtually
all portfolios. Even as it was doing Recovery,
Vasu Associates took interest in Investigations.
Within five years of commencing professional
services to insurance companies, the firm started
wide spread investigation work. The firm's knowledge
and work in the investigative field started
receiving a lot of acclaim by the time it was
appointed to handle major cases falling within
the financial authority of the boards heading
the four subsidiaries in the General Insurance
industry; all of this, within the first decade
of its existence.
It
was not long before the firm's reputation for
professionalism and delivery travelled thick
and fast not only within India but also overseas
resulting in the firm getting mandates from
foreign insurance companies. Since the mid-90's,
the firm's services have been called for and
put to effective use by European companies in
diverse aspects such as overseas health insurance
claims and travel risk management and advisory.
In one of the most complex cases ever dealt
within the realm of investigation, the services
of Vasu Associates were recently sought to strengthen
the defence case and team of a reputed insurance
firm in the Gulf.
Vasu
Associates is the first firm to be assigned
jobs in both the general insurance and life
insurance portfolios by the industry Ombudsman,
created a few years back, to deal with grievances
and redress them. This year, the firm signed
two major MOUs with highly reputed companies
in the private sector for providing a wide bouquet
of specialised services that are spread across
a gamut of portfolios.
The
firm is naturally proud to have recently led
the effort to bring together the managements
of the four public sector general insurance
companies to fight the menace of third party
accident claims a number of which are fraudulent
and to bring this ugly aspect of latter-day
claims to the attention of the central government.
The firm is often invited by companies and the
industry to make presentations and to provide
guest lectures in several company / industry
fora. Vasu Associates proudly acknowledges the
enormous support that it often seeks and receives
in successfully discharging its work, from a
plethora of professionals from the communities
of chartered accountants, advocates and engineers.
The
firm is headquartered in Chennai. It has two
branches in Trichy and Hyderabad.
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